Lolinca
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Overview
Client
Services
Year
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Client
Lolinca
Services
Brand Development
Year
2022
Lolinca is a media company that creates thoughtful entertainment and content about women and cultural diversity. By focusing on lifestyle content, the team at Lolinca curates content for readers who are searching for relatable content surrounding femininity and womanhood.
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Mission
The team at Lolinca approached us with the mission to rebrand the company, and to create a style guide that would resonate with their target market. Our designers worked with the client to create a concept for the rebrand, while remaining aligned with the core values of Lolinca and their audience. Our team is helping Lolinca change the way the world thinks about femininity.
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Results
Our design team created a full branding package built on research of the relevant industry. At the foundation of every design, was the representation of the brand and their core values. Our team focused on key attributes such as the important connection with people, female empowerment, and cultural diversity.